/* KiteTrack website. Design: Figma "KiteTrack — Recto designs" › Website (same pages as design/recto/Website/pages).
   Budget: no JS frameworks, inline SVG only. The layout links this file with ?v=<hash>, so a change reaches every visitor. */
:root{--bg:#faf9f6;--band:#f2f0ea;--fg:#121417;--body:#4b4e55;--muted:#6b6e75;--faint:#8b8d93;--line:#ebe9e3;--line2:#eeece6;--edge:#e7e4dc;--pill:#dcd8cf;--btn:#d6d3cb;--card:#fff;--brand:#2563eb;--brand-dark:#1d4ed8;--brand-soft:#eef3ff;--sky:#93b4f5;--gold:#e6b85c;--ok:#15803d;--ok-bg:#e3f1e7;--warn:#b45309;--warn-bg:#fff4e0;--bad:#b91c1c;--bad-bg:#fbe9e9;--dark:#121417;--dark2:#1b1e23;--dark-line:#2a2d33;--font:"Geist","Inter",system-ui,-apple-system,"Segoe UI",sans-serif;--serif:"Instrument Serif",Georgia,serif;--mono:"Geist Mono",ui-monospace,SFMono-Regular,Menlo,monospace}
*{box-sizing:border-box}html{scroll-behavior:smooth}[hidden]{display:none!important}
body{margin:0;background:var(--bg);color:var(--fg);font-family:var(--font);font-size:16px;line-height:1.55;-webkit-font-smoothing:antialiased}
a{color:inherit;text-decoration:none}img,svg{max-width:100%;display:block}
h1,h2,h3,h4{margin:0;font-weight:700}
h1{font-size:clamp(38px,5.4vw,64px);line-height:1.02;letter-spacing:-.031em}
h2{font-size:clamp(30px,3.8vw,44px);line-height:1.08;letter-spacing:-.027em}
h3{font-size:20px;font-weight:650;letter-spacing:-.2px;line-height:1.25}
/* the accent words in a headline: Instrument Serif italic, blue */
h1 em,h2 em,h3 em{font-family:var(--serif);font-style:italic;font-weight:400;color:var(--brand);letter-spacing:-.02em}
p{margin:0}.muted{color:var(--muted)}.small{font-size:14px}.mono{font-family:var(--mono);font-size:.92em}
.wrap{width:min(1200px,100% - 40px);margin:0 auto}.center{text-align:center}
.sec{padding:96px 0}.sec.tight{padding:64px 0}.sec.alt{background:var(--band)}
.sec.dark{background:var(--dark);color:#e9e9e4}.sec.dark h2,.sec.dark h3{color:#fff}.sec.dark .lead{color:#a9aaa5}.sec.dark h2 em{color:var(--sky)}.sec.dark .card{background:var(--dark2);border-color:var(--dark-line);color:#e9e9e4}
.sec.dark+.sec.dark{margin-top:-1px}
.eyebrow{display:block;font-size:13px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;color:var(--brand);margin-bottom:10px}
.lead{font-size:19px;color:var(--body);line-height:1.55;max-width:720px}h1+.lead,h2+.lead{margin-top:18px}.center .lead{margin-left:auto;margin-right:auto}
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;padding:11px 18px;border-radius:10px;font-weight:600;font-size:15px;line-height:1.55;border:1px solid var(--btn);background:transparent;color:var(--fg);cursor:pointer;white-space:nowrap;font-family:inherit;transition:transform .12s,box-shadow .12s,background .12s}
.btn:hover{transform:translateY(-1px);box-shadow:0 6px 16px rgba(0,0,0,.08)}.btn.primary{background:var(--brand);border-color:var(--brand);color:#fff}.btn.primary:hover{background:var(--brand-dark)}.btn.dark{background:var(--dark);border-color:var(--dark);color:#fff}.btn.white{background:#fff;border-color:#fff;color:var(--fg)}.btn.onblue{color:#fff;border-color:var(--sky)}.btn.sm{padding:8px 14px;font-size:14px}
.row{display:flex;gap:12px;flex-wrap:wrap;align-items:center}
.grid{display:grid;gap:24px}.g2{grid-template-columns:repeat(2,1fr)}.g3{grid-template-columns:repeat(3,1fr)}.g4{grid-template-columns:repeat(4,1fr)}
.grid>*,.split>*,.founder>*,.faqgrid>*{min-width:0}
.card{background:var(--card);border:1px solid var(--edge);border-radius:18px;padding:28px}.card.roomy{padding:36px}
.pill{display:inline-block;font-size:13px;line-height:1.55;border:1px solid var(--pill);border-radius:99px;padding:5px 12px;color:var(--body);background:#fff;white-space:nowrap}
ul.check,ul.cross{margin:0;padding:0}.check li,.cross li{list-style:none;position:relative;padding:6px 0 6px 30px;font-size:15.5px}
.check li::before,.cross li::before{content:"✓";position:absolute;left:0;top:8px;width:20px;height:20px;border-radius:50%;background:var(--ok-bg);color:var(--ok);font-size:12px;line-height:1;display:flex;align-items:center;justify-content:center}.cross li::before{content:"✕";background:var(--bad-bg);color:var(--bad)}
@media(max-width:900px){.sec{padding:64px 0}.sec.tight{padding:48px 0}.g3,.g4{grid-template-columns:repeat(2,1fr)}}
@media(max-width:600px){.sec{padding:52px 0}.sec.tight{padding:40px 0}.g2,.g3,.g4{grid-template-columns:1fr}.card,.card.roomy{padding:22px}.lead{font-size:17px}}
/* top */
.notice{background:var(--dark);color:#d8d8d2;font-size:13.5px;text-align:center;padding:9px 16px}.notice b{color:var(--gold);font-weight:600}.notice a{color:inherit;text-decoration:underline}.notice button{background:none;border:0;color:inherit;font-size:16px;cursor:pointer;margin-left:8px;line-height:1}.notice-info{background:#eef3ff;color:var(--fg)}.notice-maintenance{background:#f1f1ee;color:var(--fg)}.notice-incident{background:var(--warn-bg);color:var(--fg)}
.nav{border-bottom:1px solid var(--line);background:var(--bg);position:sticky;top:0;z-index:20}.nav .wrap{display:flex;align-items:center;gap:30px;height:76px}
.logo{display:flex;align-items:center;gap:10px;font-weight:700;font-size:20px;letter-spacing:-.3px;color:var(--fg)}.logo img{width:30px;height:30px;border-radius:8px}
.nav-links{display:flex;gap:26px;font-size:15px;color:#3f4147;margin-left:20px;white-space:nowrap}.nav-links a:hover,.nav .login:hover{color:var(--fg)}.nav .cta{margin-left:auto;display:flex;gap:14px;align-items:center;font-size:15px}.nav .login{color:var(--fg)}.nav-links .only-m{display:none}
.nav details{position:relative}.nav summary{list-style:none;cursor:pointer;color:#3f4147}.nav summary::-webkit-details-marker{display:none}.nav details[open] summary{color:var(--fg)}
.nav .menu{position:absolute;top:32px;left:-12px;background:#fff;border:1px solid var(--line);border-radius:12px;padding:8px;min-width:220px;box-shadow:0 10px 30px rgba(0,0,0,.08);display:grid}.nav .menu a{padding:9px 12px;border-radius:8px;font-size:14.5px}.nav .menu a:hover{background:#f4f3ef}
.burger{display:none;background:none;border:0;padding:8px;margin-right:-8px;color:var(--fg);cursor:pointer}
@media(max-width:1000px){.nav .wrap{gap:12px;height:64px}.nav-links,.nav .login{display:none}.burger{display:block}.nav.open .nav-links{display:grid;position:absolute;top:64px;left:0;right:0;background:var(--bg);border-bottom:1px solid var(--line);padding:10px 20px 20px;gap:2px;margin:0;white-space:normal}.nav.open .nav-links a,.nav.open .nav-links summary{padding:10px 0;font-size:16px}.nav.open .nav-links .only-m{display:block}.nav .menu{position:static;box-shadow:none;border:0;padding:0 0 0 12px;background:none}}
@media(max-width:600px){.nav .cta .btn{display:none}.nav .cta{gap:0}}
/* hero */
.hero{padding:72px 0 84px}.hero .grid{grid-template-columns:1.05fr .95fr;align-items:center;gap:48px}
.hero .eyebrow{margin:0}.hero h1{margin:14px 0 0}.hero .lead{margin:18px 0 0;max-width:none}.hero .row{margin-top:30px}.hero .fine{font-size:14px;color:var(--muted);margin-top:14px}
.proof{display:flex;align-items:center;gap:14px;margin-top:30px;font-size:14px;color:var(--muted)}.proof img{width:52px;height:52px;border-radius:50%;object-fit:cover;border:2px solid #fff;box-shadow:0 0 0 1px #e1ded6;flex:none}.proof b{color:var(--fg);display:block}
@media(max-width:900px){.hero .grid{grid-template-columns:1fr;gap:40px}.hero{padding:44px 0 52px}}
@media(max-width:600px){.hero .row .btn{flex:1 1 100%}.hero .fine{text-align:center}}
/* dashboard preview (home hero and "What you get"): window bar, three numbers, bars per day, platforms */
.dashwrap{position:relative;width:100%;max-width:560px;justify-self:end}.dashwrap.wide{max-width:620px}
.dash{background:#fff;border:1px solid var(--edge);border-radius:16px;box-shadow:0 30px 60px -20px rgba(18,20,23,.22);overflow:hidden;color:var(--fg)}
.dash .top{display:flex;align-items:center;gap:8px;padding:12px 16px;border-bottom:1px solid var(--line2);font-size:12.5px;color:var(--muted)}.dash .top i{width:9px;height:9px;border-radius:50%;background:#e4e1d9;flex:none}.dash .top .name{margin-left:8px;min-width:0;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.dash .status{margin-left:auto;font-size:12px;font-weight:600;color:var(--ok);background:var(--ok-bg);border-radius:99px;padding:3px 10px;white-space:nowrap}
.dash .body{padding:16px;display:flex;flex-direction:column;gap:12px}.dash .kpis{display:grid;grid-template-columns:repeat(3,1fr);gap:10px}
.dash .kpi,.dash .chart,.dash .dest{border:1px solid var(--line2);border-radius:10px;padding:12px;min-width:0}.dash .k,.dash .t{font-size:11.5px;color:var(--muted)}.dash .t{margin-bottom:6px}.dash .n{font-size:22px;font-weight:700;margin-top:4px;line-height:1.55}.dash .d{font-size:11.5px;color:var(--ok)}.dash .d.q{color:var(--muted)}
.dash .chart svg{width:100%;height:115px}.dash .chart rect{transform-box:fill-box;transform-origin:bottom;animation:grow .7s ease-out both}@keyframes grow{from{transform:scaleY(.2);opacity:.4}}
.dash .dests{display:grid;grid-template-columns:repeat(4,1fr);gap:8px;font-size:12px}.dash .dest{padding:8px 10px}.dash .dest b{display:block;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}.dash .dest span{font-size:11.5px;color:var(--muted)}
.dash .sample{text-align:left;margin:0;padding:0 16px 12px;font-size:11px;color:#9a9ca1}
.dashplay{position:absolute;inset:0;border-radius:16px;background:rgba(18,20,23,.38);display:flex;align-items:center;justify-content:center}.dashplay span.go{display:flex;align-items:center;gap:12px;background:#fff;border-radius:99px;padding:10px 20px 10px 10px;box-shadow:0 10px 30px rgba(0,0,0,.25);color:var(--fg);transition:transform .12s}.dashplay:hover span.go{transform:scale(1.03)}
.dashplay .ic{width:44px;height:44px;border-radius:50%;background:var(--brand);display:flex;align-items:center;justify-content:center;flex:none}.dashplay b{display:block;font-size:15px;line-height:1.4}.dashplay small{color:var(--muted);font-size:13px}
@media(max-width:900px){.dashwrap{justify-self:center}}
@media(max-width:480px){.dash .dests{grid-template-columns:repeat(2,1fr)}.dash .n{font-size:19px}.dash .status{font-size:11px;padding:3px 8px}}
/* older small previews on the product pages */
.mock{background:#fff;border:1px solid var(--edge);border-radius:16px;padding:18px;box-shadow:0 30px 60px -20px rgba(18,20,23,.22)}
.mock .top{display:flex;justify-content:space-between;align-items:center;font-size:13px;color:var(--muted);margin-bottom:12px}.mock .status{color:var(--ok);font-weight:600}
.mock .kpis{display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin-bottom:12px}.mock .kpi{border:1px solid var(--line2);border-radius:10px;padding:10px 12px}.mock .kpi .k{font-size:11.5px;color:var(--muted)}.mock .kpi .n{font-size:22px;font-weight:700;letter-spacing:-.02em}.mock .kpi .d{font-size:11.5px;color:var(--ok)}
.mock .chart{border:1px solid var(--line2);border-radius:10px;padding:12px}.mock .chart .t{font-size:12px;color:var(--muted);margin-bottom:6px}
.mock .dests{display:grid;grid-template-columns:repeat(4,1fr);gap:8px;margin-top:10px}.mock .dest{font-size:12px;display:flex;flex-direction:column;gap:4px}.mock .bar{height:6px;border-radius:99px;background:#eef0f3;overflow:hidden}.mock .bar i{display:block;height:100%;background:var(--ok);border-radius:99px}
.mock .bar i.w{background:#f59e0b}.sample{font-size:11px;color:#9a9ca1;text-align:right;margin-top:8px}
.draw path.line{stroke-dasharray:600;stroke-dashoffset:600;animation:draw 1.6s ease-out forwards}@keyframes draw{to{stroke-dashoffset:0}}
@media(prefers-reduced-motion:reduce){*{animation:none!important;transition:none!important}}
/* client logos: a white band across the page */
.logoband{background:#fff;border-top:1px solid var(--line);border-bottom:1px solid var(--line);padding:30px 0}.logoband .lbl{text-align:center;font-size:12.5px;letter-spacing:.14em;color:var(--faint);font-family:var(--mono);text-transform:uppercase}
.logoband .list{display:flex;align-items:center;justify-content:space-between;gap:28px;margin-top:22px}.logoband img{height:38px;width:auto;max-width:150px;object-fit:contain;filter:grayscale(1);opacity:.7}
@media(max-width:1000px){.logoband .list{display:grid;grid-template-columns:repeat(4,1fr);justify-items:center;gap:20px 24px}.logoband img{height:32px;max-width:120px}}
@media(max-width:600px){.logoband .list{grid-template-columns:repeat(3,1fr);gap:16px 14px}.logoband img{height:28px;max-width:96px}}
.logos{display:flex;gap:34px;flex-wrap:wrap;align-items:center;justify-content:center;opacity:.75}.logos img{height:28px;width:auto;filter:grayscale(1)}.logos .lbl{width:100%;text-align:center;font-size:12px;letter-spacing:.08em;color:var(--muted);text-transform:uppercase}
/* problem cards */
.prob .grid{margin-top:44px}.prob .card h3{margin:14px 0 0}.prob .card p{margin-top:10px}.prob .icon{width:46px;height:46px;border-radius:12px;background:var(--brand-soft);display:flex;align-items:center;justify-content:center;color:var(--brand)}.prob .fix{margin-top:18px;padding-top:14px;border-top:1px solid var(--line2);font-size:15px}.prob .fix b{color:var(--ok)}
/* flow: the drawn diagram on wide screens, a simple stack on a phone */
.flowsvg{display:block;width:100%;height:auto;margin-top:40px;font-family:var(--font)}.flowsvg .dot{animation:pulse 2.4s ease-in-out infinite}.flowsvg .dot:nth-of-type(2n){animation-delay:.6s}@keyframes pulse{50%{opacity:.35}}
.flow{display:none;gap:10px;margin-top:28px;text-align:center}.flow .box{background:#fff;border:1px solid #e1ded6;border-radius:14px;padding:14px 16px;font-weight:700}.flow .box small{display:block;color:var(--muted);font-size:13px;font-weight:400}.flow .srv{background:var(--dark);color:#fff;border-color:var(--dark);border-radius:20px;padding:20px 16px}.flow .srv .cap{font-size:12px;letter-spacing:.06em;color:#9ca3af;font-weight:400}.flow .srv .dom{font-size:19px}.flow .srv .live{color:#86efac;font-size:13px;font-weight:400;margin-top:4px}.flow .arrow{color:var(--brand);font-size:18px;line-height:1}
@media(max-width:900px){.flowsvg{display:none}.flow{display:grid;max-width:520px;margin-left:auto;margin-right:auto}}
.steps{margin-top:30px}.steps .card{background:transparent;border:0;border-radius:0;padding:0}.steps .n{width:36px;height:36px;border-radius:10px;background:var(--dark);color:#fff;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:16px}.steps h3{margin-top:14px}.steps p{margin-top:8px;color:var(--muted)}
/* ecommerce / lead gen */
.seg h3{font-size:clamp(26px,3vw,32px);line-height:1.08;letter-spacing:-.04em;font-weight:700;margin-top:16px}.seg p{color:var(--muted);margin:16px 0 0}.seg ul{margin-top:10px}
.split{display:grid;grid-template-columns:.9fr 1.1fr;gap:56px;align-items:center}.split ul{margin-top:22px}
@media(max-width:900px){.split{grid-template-columns:1fr;gap:36px}}
/* results */
.result{display:flex;flex-direction:column;gap:12px;align-items:flex-start}.result .big{font-size:clamp(24px,2.6vw,30px);font-weight:700;letter-spacing:-1px;line-height:1.15}.result .sub{color:var(--muted);font-size:14px}.result .did{border-top:1px solid var(--line2);padding-top:12px;font-size:14.5px;color:var(--body);align-self:stretch}.result .did b{color:var(--fg)}
/* pricing */
.pricing input{display:none}.plan-card{background:#fff;border:1px solid var(--edge);border-radius:18px;display:grid;grid-template-columns:1fr 1fr;overflow:hidden}.plan-main{padding:40px;min-width:0}.plan-incl{background:#f6f4ee;border-left:1px solid var(--edge);padding:40px;min-width:0}.plan-incl ul{margin-top:12px}
.plan-head{display:flex;justify-content:space-between;align-items:center;gap:12px;flex-wrap:wrap}.toggle{display:inline-flex;border:1px solid var(--pill);border-radius:99px;padding:3px;font-size:14px}.toggle label{padding:6px 14px;border-radius:99px;cursor:pointer}
#annual:checked~.plan-card label[for=annual],#monthly:checked~.plan-card label[for=monthly]{background:var(--dark);color:#fff}
#annual:checked~.plan-card .mo,#monthly:checked~.plan-card .yr{display:none}
.save{background:#fde7d9;color:#c2410c;font-weight:600;font-size:13px;border-radius:99px;padding:5px 12px;white-space:nowrap}
.plan-name{font-size:26px;font-weight:650;letter-spacing:-.2px;margin-top:28px}.plan-main .desc{color:var(--muted);margin-top:6px}
.price{font-size:clamp(44px,5vw,58px);font-weight:700;letter-spacing:-2px;line-height:1.3;margin-top:18px}.price small{font-size:16px;color:var(--muted);font-weight:400;letter-spacing:0}
.included{margin-top:18px;display:flex;align-items:flex-start;gap:12px;background:var(--brand-soft);border:1px solid #d6e2ff;border-radius:12px;padding:14px 16px;font-size:15.5px}.included .tick{color:var(--brand);font-weight:700;font-size:17px;line-height:1.4}.included small{display:block;color:var(--muted);font-size:13.5px;margin-top:2px}.included .zero{color:var(--brand)}.strike{text-decoration:line-through;color:var(--muted);font-weight:400}
.plan-main .row{margin-top:22px}.plan-main .note{color:var(--muted);font-size:14px;margin-top:16px}.plan-main .note b{color:var(--fg)}
.promise{background:var(--dark);border-radius:22px;padding:44px 48px;color:#a9aaa5}.promise .lbl{color:#6ee7b7;font-size:14px}.promise .big,.promise b{color:var(--gold)}.promise .big{font-size:clamp(26px,3.7vw,44px);line-height:1.1;font-weight:600;letter-spacing:-1px;margin-top:10px}.promise p{margin-top:14px}
@media(max-width:900px){.plan-card{grid-template-columns:1fr}.plan-incl{border-left:0;border-top:1px solid var(--edge)}}
@media(max-width:600px){.plan-main,.plan-incl{padding:24px 20px}.promise{padding:28px 22px}}
/* founder */
.founder{display:grid;grid-template-columns:380px 1fr;gap:56px;align-items:center}.founder img{width:380px;height:380px;border-radius:24px;object-fit:cover}.founder .lead{max-width:none}.founder .lead+.lead{margin-top:12px}.founder .row{margin-top:24px}
@media(max-width:900px){.founder{grid-template-columns:1fr;gap:28px}.founder img{width:100%;max-width:380px;height:auto;aspect-ratio:1}}
/* faq */
.faqgrid{display:grid;grid-template-columns:.8fr 1.2fr;gap:56px}.faqgrid a{text-decoration:underline}@media(max-width:900px){.faqgrid{grid-template-columns:1fr;gap:28px}}
.faq details{border-top:1px solid #e3e0d8;padding:22px 0}.faq summary{cursor:pointer;font-weight:600;font-size:17px;list-style:none;display:flex;justify-content:space-between;gap:20px}.faq summary::-webkit-details-marker{display:none}.faq summary::after{content:"+";color:var(--faint);font-weight:400}.faq details[open] summary::after{content:"–"}.faq p{margin-top:10px;color:var(--muted)}
/* table */
@media(max-width:600px){table.cmp{display:block;overflow-x:auto}}
table.cmp{width:100%;border-collapse:collapse;font-size:15px}table.cmp th,table.cmp td{text-align:left;padding:14px 12px;border-bottom:1px solid var(--line);vertical-align:top}table.cmp th{font-size:13px;color:var(--muted);font-weight:600}table.cmp td:first-child{font-weight:500}.yes{color:var(--ok);font-weight:700}.no{color:#9ca3af}
/* closing call to action: the blue band */
.band{background:var(--brand);color:#fff;border-radius:24px;padding:56px;display:flex;align-items:center;justify-content:space-between;gap:30px}.band h2{color:#fff}.band p{color:#dbe6ff;font-size:18px;margin:12px 0 0}.band .row{flex-wrap:nowrap}
@media(max-width:900px){.band{flex-direction:column;align-items:flex-start;padding:36px 28px}.band .row{flex-wrap:wrap}}
/* footer */
footer{background:var(--dark);color:#a9aaa5;padding:72px 0 36px;font-size:14.5px}footer .grid{grid-template-columns:1.4fr 1fr 1fr 1fr 1fr;gap:30px}footer .logo{color:#fff}footer .about{margin-top:14px;max-width:300px}footer .tips{font-size:13px;font-weight:600;color:#fff;margin:22px 0 6px}
footer h4{font-size:14px;font-weight:600;color:#fff;margin-bottom:12px}footer .grid>div>a:not(.logo){display:block;padding:4.5px 0}footer a:hover{color:#fff}
footer form{display:flex;gap:8px}footer input{flex:1;min-width:0;border:1px solid #2c2f35;border-radius:10px;background:#1d2025;padding:11px 14px;font:inherit;font-size:15px;color:#fff}footer input::placeholder{color:#9a9ca1}
.copy{margin-top:48px;padding-top:22px;border-top:1px solid var(--dark-line);font-size:13px;text-align:center}
@media(max-width:900px){footer .grid{grid-template-columns:1fr 1fr}footer .grid>div:first-child{grid-column:1/-1}}
/* video: click to load, nothing from YouTube until the visitor asks */
.video{position:relative;aspect-ratio:15/8;border-radius:18px;overflow:hidden;background:#0f1115;box-shadow:0 30px 60px -20px rgba(18,20,23,.3);display:flex;align-items:center;justify-content:center;color:#fff;cursor:pointer}
.video .poster{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;opacity:.9}.video .vtitle{position:absolute;left:0;right:0;top:0;padding:16px 20px;background:linear-gradient(rgba(0,0,0,.6),rgba(0,0,0,0));font-size:16px;font-weight:600;display:flex;align-items:center;gap:10px}.video .vtitle img{width:30px;height:30px;border-radius:50%;object-fit:cover}
.video .yt{position:relative;width:72px;height:50px;border-radius:14px;background:#f03;display:flex;align-items:center;justify-content:center}.video .dur{position:absolute;right:16px;bottom:14px;background:rgba(0,0,0,.75);font-size:13px;font-weight:600;border-radius:6px;padding:3px 7px}.video .watch{position:absolute;left:16px;bottom:14px;font-size:13px;opacity:.9}
.video .play{width:72px;height:72px;border-radius:50%;background:#fff;color:var(--dark);display:flex;align-items:center;justify-content:center;font-size:26px}.video iframe{position:absolute;inset:0;width:100%;height:100%;border:0}
@media(max-width:600px){.video{aspect-ratio:16/10;border-radius:14px}.video .vtitle{font-size:14px;padding:12px 14px}}
/* tool forms */
.tool input,.tool select,.tool textarea{width:100%;border:1px solid var(--line);border-radius:10px;padding:11px 12px;font:inherit;background:#fff}.tool label{display:block;font-size:13.5px;font-weight:600;margin-bottom:6px}.tool .f{margin-bottom:14px}.out{background:#0f1115;color:#e5e7eb;border-radius:12px;padding:14px;font-family:var(--mono);font-size:13px;word-break:break-all}
.score{font-size:54px;font-weight:700;letter-spacing:-.03em}.pass{color:var(--ok)}.fail{color:var(--bad)}.warnc{color:var(--warn)}
.prose{max-width:760px}.prose h2{font-size:24px;letter-spacing:-.01em;margin:32px 0 10px}.prose h3{margin:22px 0 8px}.prose p,.prose li{color:#2f3136;margin:0 0 12px}.prose ul{padding-left:20px}
/* tool pages (UTM builder, tracking check, lost-sales calculator, click ID checker, hash generator): wrapper class .pg-tool */
.pg-tool h1{font-size:clamp(36px,4.4vw,52px);margin-top:14px}.pg-tool .lead{max-width:none}
.pg-tool .crumb{color:var(--muted);font-size:14px}.pg-tool .crumb a:hover{color:var(--fg);text-decoration:underline}
.pg-tool .cols{display:grid;grid-template-columns:1fr 1fr;gap:28px;margin-top:36px}.pg-tool .cols>*{min-width:0}
.pg-tool .stack{display:flex;flex-direction:column;gap:18px}
.pg-tool .card h2,.pg-tool .card h3{font-size:20px;font-weight:650;letter-spacing:-.2px;line-height:1.25}.pg-tool .card .s{font-size:17px}
.pg-tool .hd{display:flex;justify-content:space-between;align-items:center;gap:12px}
.pg-tool .form{display:flex;flex-direction:column;gap:16px}.pg-tool .pair{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.pg-tool .tool .f{margin:0}.pg-tool .tool label,.pg-tool .card .lbl{display:block;font-size:13px;font-weight:600;letter-spacing:0;line-height:1.55;color:#3f4147;margin-bottom:6px}
.pg-tool .tool input{border-color:var(--pill);padding:12px 14px;font-size:15px;color:var(--fg)}.pg-tool .tool input::placeholder{color:#9a9ca1}
.pg-tool .tool input:focus-visible,.pg-tool button:focus-visible{outline:2px solid var(--brand);outline-offset:1px}
.pg-tool .bar{display:flex;gap:12px;align-items:center;background:#fff;border:1px solid var(--edge);border-radius:18px;padding:14px;margin-top:30px}.pg-tool .bar input{flex:1;min-width:0;border:0}
.pg-tool button.pill{font-family:inherit;cursor:pointer}.pg-tool button.pill:hover{border-color:var(--fg)}
.pg-tool .out{background:var(--dark);color:#e4e4e7;padding:18px 20px;font-size:13.5px;line-height:1.7}.pg-tool .out .k{color:#93c5fd}
.pg-tool .note{border-left:4px solid var(--brand);background:var(--brand-soft);border-radius:0 12px 12px 0;padding:16px 20px;font-size:15.5px;color:#1e3a8a}.pg-tool .note.bad{border-color:var(--bad);background:var(--bad-bg);color:#7f1d1d}
.pg-tool .soft{background:var(--brand-soft);border-color:#d6e2ff}.pg-tool .fine{color:var(--muted);font-size:14px;margin-top:10px}
.pg-tool .info .card p{color:var(--muted);margin-top:8px}.pg-tool .faqgrid h2{font-size:clamp(26px,3vw,34px);margin-top:10px}
.pg-tool .vh{position:absolute;width:1px;height:1px;overflow:hidden;clip-path:inset(50%);white-space:nowrap}.pg-tool [hidden]{display:none}
@media(max-width:900px){.pg-tool .cols{grid-template-columns:1fr}}
@media(max-width:600px){.pg-tool .pair{grid-template-columns:1fr}.pg-tool .bar{flex-direction:column;align-items:stretch}.pg-tool .tool input{font-size:16px}}